Posts Tagged ‘short stuff’

United breaks guitars and, unfortunately, YouTube records

Friday, July 17th, 2009

United Airlines allegedly broke a passenger’s guitar and refused to pay for the damage. Unfortunately, he was a professional musician who knows how to gain a following. Join the millions who have heard his song and seen his video on YouTube:

A thought on leadership

Thursday, July 2nd, 2009

Team Blue Thunder, but are they well-lead?

Team Blue Thunder, rally in progress

I’m coaching my son’s youth baseball team. I’ve found that leading a group of 11-year-old boys is pretty much the same as leading a group of adult professionals.

In both cases, the job involves:

  • keeping them focused
  • keeping them motivated
  • removing roadblocks to allow them to remain productive
  • assigning each individual a role that benefits the entire team while complementing that person’s skills, interests and style.

Finally, here’s a quote on leadership, with which I wholeheartedly agree, that’s attributed to the book, The Four Agreements: A practical guide to personal freedom:

“The primal responsibility of leadership is to prime good feeling in the people we lead.”pretzel

How does one do that other than by helping them fill a role they enjoy, and then helping them to stay motivated, focused and productive?

OK, there may be one difference between adults and kids: Adults aren’t as motivated by the promise of pretzels and a juice pouch.

I have just reached the point at which…

Wednesday, June 24th, 2009

I have just reached the point at which … … as I’m sitting down at the computer to work, I would rather spend an extra 10 looking for my reading glasses than just gutting through the session by straining my eyes.

That’s got to be some kind of tipping point.

Real social impact from social networks

Sunday, June 21st, 2009

If you doubt the potential of Twitter, Facebook and other social media, read this recent column by Nicholas Kristoff in the New York Times. The depth of meaning here is amazing. Twitter is an outlet for the voices of freedom in Iran; the ongoing human rights situation in China creates the impetus for incredible cyber innovation; and the United States could help, but doesn’t necessarily have to do anything except watch quietly.

Social media is not just the latest iteration of the Web; it’s already embedded in world-changing events.

A must-read for all you content types (that’s ‘editorial’) in the old paradigm

Wednesday, June 10th, 2009

recessionwire-logo1Here are 7 non-nonsense rules for any editorial types who plan to survive the 2009 Media Meltdown and transform themselves into the content creators of the future. For the detail, read the original blog on Recessionwire, written by Laura Rich, a journalist and regular contributor there.

  1. Readers are your competitors — and your friends.
  2. Identify your expertise.
  3. Build your brand.
  4. Be transparent.
  5. Crowdsource (actively seek participation in the development of your story).
  6. Use self service tools.
  7. Interact with your readers.

You’ll find the full explanation behind each at the original blog.

Go forth, do good and do well.

On the art of ‘followership’

Wednesday, June 10th, 2009


In his dependably brief and insightful blog, marketing guru Seth Godin writes about this video of a spontaneously developing community  at a dance festival: “My favorite part happens just before the first minute mark. That’s when guy #3 joins the group. Before him, it was just a crazy dancing guy and then maybe one other crazy guy. But it’s guy #3 who made it a movement.  Initiators are rare indeed, but it’s scary to be the leader. Guy #3 is rare too, but it’s a lot less scary and just as important. Guy #49 is irrelevant. No bravery points for being part of the mob.
“We need more guy #3s.”

There are lots of lessons you can take away from this. The one it most illustrates for me has to do with starting a business or launching a new product. More than once I’ve found myself dealing with a leading-edge product that I thought was brilliant. Too often, the response from the target market was, “Interesting. We’ll wait and see.”

The first copycat to come out with a similar product validates it, and makes it easier to sell. The next competitor helps flip the switch among customers from “wait and see” to “hurry up and buy.”

One’s an innovator; two’s competition; three’s a movement.

American Pie send-up on media

Friday, June 5th, 2009

apie2Anyone living through the media meltdown will enjoy this clever 9-minute rewrite of the old Don McLean anthem.

Can Obama be good for business?

Thursday, May 28th, 2009

Conventional wisdom among many of the people I know — regardless of how they feel about  President Obama’s social agenda — is that his economic agenda is pretty tough on business.

As reported by Stacy Blackman at bnet.com, Dr. Robert Frank at Cornell University’s Johnson School of Management and a New York Times columnist, feels othewise. I’m especially intrigued by his view on universal health care.

With apologies to The New Yorker

Tuesday, May 19th, 2009

From a New York Times wire story in The Plain Dealer:

This morning, at the American Museum of Natural History, researchers will unveil a 47-million-year-old fossil they say could revolutionize the understanding of human evolution at a ceremony.

A truly epochal event.